NYPL Social Media Animations

While at The New York Public Library I created several highly-effective social media animations to bring campaigns to life and generate enthusiasm from our audience. These often leveraged static campaign brand that I then brought to life through animation, video, music, and photography.

Even with minimal resources, smart storytelling and clever animation can deliver powerful results.

 

Social Animation celebrating NYPL’s 125th Anniversary Top Checkouts List

RICHERT SCHNORR: Creative Direction, Animation, Music Selection

Social Animation suite for NYPL's Black Friday promotion, 2019.

Richert Schnorr: Creative Direction, Animation, Music Selection

 

 

Animation made to celebrate the anniversary of the 42nd Street Library and the iconic lions, Patience and Fortitude.

RICHERT SCHNORR - Concept, Animation, Music Selection

Animation made to celebrate the opening of the Stonewall 50 Exhibition at The New York Public Library. The animation features text and images from the exhibition.

RICHERT SCHNORR - Concept, Animation, Music Selection

 

Animation promoting the release of a special edition library card.

RICHERT SCHNORR - Concept, Animation, Music